01Most suites bill monthly
Ahrefs and Semrush sell tiered monthly or annual plans that bundle audits with keyword, backlink and rank-tracking tools [1][2].
If you only need the technical audit, most of that bundle goes unused, which is the case for paying per audit instead.
02Desktop crawlers use yearly licences
Screaming Frog is licensed per user per year, with a free version capped at 500 URLs [3]. Sitebulb also sells subscription licences [4].
03Whatever you pay, verify with Google
Search Console’s Page indexing report is free and shows what Google actually indexed [5]. Use it to confirm an audit’s findings, whichever tool produced them.
References
- [1]Ahrefs pricing · Ahrefsahrefs.com/pricing
- [2]Semrush plans and pricing · Semrushwww.semrush.com/prices/
- [3]Screaming Frog SEO Spider pricing · Screaming Frogwww.screamingfrog.co.uk/seo-spider/pricing/
- [4]Sitebulb pricing · Sitebulbsitebulb.com/pricing/
- [5]Page indexing report · Search Console Helpsupport.google.com/webmasters/answer/7440203